Melissa Allen of Fishersville wins Google Online Marketing Challenge award

2013 Sep 6

Melissa Allen of Fishersville, Virginia is a member of James Madison University's award-winning teams in the 2013 Google Online Marketing Challenge. The Challenge requires participants to create online marketing campaigns using Google AdWords to drive traffic to their clients' websites. Allen's team was the first-place global winner in the social impact category, securing a $15,000 donation from Google to the Augusta Regional SPCA. Allen is a 2013 graduate of the iMBA program.